Suboptimal Traffic Steering
Static steering lists cannot adapt quickly to changing network quality, cost and commercial conditions, resulting in traffic being sent to more expensive or underperforming partners.
Roaming Revenue Maximization
We bring together intelligent traffic steering, wholesale management, real-time roaming intelligence and subscriber experience capabilities to improve margins across inbound and outbound roaming.
Industry Challenges
Roaming revenue depends on commercial agreements, network selection and subscriber experience working together. Static steering, fragmented wholesale management and limited real-time visibility make that increasingly difficult, while poor roaming experiences and revenue leakage further reduce the value operators capture.
Static steering lists cannot adapt quickly to changing network quality, cost and commercial conditions, resulting in traffic being sent to more expensive or underperforming partners.
Roaming agreements, discounts, TAP files and settlement data often sit across spreadsheets and disconnected systems, making reconciliation slower and margin leakage harder to identify.
Delayed network attachment, limited local information, failed short-code dialling and bill shock can drive subscribers to turn off data or rely on Wi-Fi instead.
Silent roamers, SIM box fraud and border roaming create revenue leakage that operators struggle to detect in real time.
Managing bilateral agreements across hundreds of partners and markets, each with different commercial and technical requirements, creates significant operational complexity for roaming teams.
Solution Overview
We bring our roaming portfolio together across traffic steering, wholesale management, real-time analytics, signalling and subscriber experience. This connects commercial decisions, network performance and the roamer journey, creating a coordinated approach to capturing more value across inbound and outbound roaming.
We connect real-time network quality, cost, margin and subscriber intelligence so roaming decisions can respond to changing conditions rather than depend on static rules and periodic reviews.
We bring wholesale commitments, settlement data, traffic intelligence and partner-network performance into a more connected operating view, giving roaming teams greater visibility into where value is being captured or lost.
We connect network selection and service quality with proactive roamer engagement and support, helping operators address the issues that discourage subscribers from using roaming services abroad.
Solution Capabilities
We combine the commercial, network and subscriber-facing capabilities required to manage roaming as a connected revenue environment - from selecting the right partner and managing wholesale commitments to monitoring service quality and supporting roamers abroad.
We use reinforcement-learning models to continuously optimise outbound network selection based on real-time quality metrics, cost data and margin targets. Steering adapts in seconds as network conditions change rather than waiting for periodic rule updates.
We centralise bilateral roaming agreements, discount structures, commitment tracking, TAP/RAP processing and settlement analytics across the partner portfolio.
We combine DPI and AI models to analyse roaming traffic patterns, subscriber behaviour and partner-network quality in real time, surfacing revenue opportunities and quality issues as they emerge.
We provide GTP Proxy capabilities for data-session optimisation and GLR for efficient signalling, reducing inter-PLMN signalling costs and improving handover performance.
We bring together Welcome SMS, Smart Call Assist, IME and Roaming CEM to support roamer onboarding, familiar service access, subscriber self-diagnostics and proactive experience management.
We use Border Roaming Guard to intelligently manage network selection for subscribers near international borders, reducing accidental roaming charges, customer complaints and associated billing disputes.
Business Impact
We combine real-time steering optimisation with wholesale deal management to improve partner selection and increase the value captured from commercial agreements.
We automate TAP/RAP processing, discount tracking and dispute management through BizzRoam, reducing settlement cycles from weeks to days.
We combine proactive CEM, Welcome SMS, Smart Call Assist and Border Roaming Guard to address key causes of roaming dissatisfaction, including delayed attachment, bill shock and failed services.
We use DPI analytics and AI models to provide live visibility into roaming performance across partners, countries and subscribers rather than waiting for monthly TAP reconciliation.
We use machine-learning models to identify subscribers who are roaming but not using data services, enabling targeted offers designed to convert silent roamers into active users.
We use Border Roaming Guard to reduce accidental international roaming charges near borders, addressing a major source of customer complaints and partner disputes.
Use Cases