5G ROI Gap
Generating revenue beyond faster mobile broadband requires differentiated services that customers and enterprises see value in paying for.
Turn 5G Capability into Commercial Value
We combine intelligent policy control, application-aware traffic intelligence, NWDAF and AI capabilities to help operators create, differentiate and assure revenue-generating 5G services
Industry Challenges
5G Investment Needs a Stronger Path to Revenue
Operators have invested heavily in 5G infrastructure, but faster connectivity alone does not create a new revenue model. Turning network capability into commercial value requires greater control over service differentiation, application intelligence, SLA assurance and the transition from 4G to 5G.
Network Slicing Complexity
Commercialising network slices requires policy control, SLA monitoring and dynamic resource management across the service lifecycle.
4G-to-5G Migration Risk
Managing policy across 4G and 5G environments increases complexity and creates potential service disruption during migration.
Application-Blind Networks
Limited application-level visibility makes it difficult to differentiate services according to how the network is being used.
Custom AI Capability Gap
Building production-scale AI applications requires data science, infrastructure and MLOps capabilities that may not be readily available in-house.
Solution Overview
Build New Services on 5G Intelligence
We help operators move beyond selling connectivity by creating services built around specific performance, application and enterprise requirements. This enables more flexible service offerings, stronger differentiation and new revenue opportunities from existing 5G investments.
01
Create Services Customers Will Pay More For
Application and subscriber intelligence enable differentiated experiences and premium service tiers aligned with specific customer and service requirements.
02
Turn Network Slices into Commercial Services
Policy control, NWDAF intelligence and slice assurance help operators provision, monitor and manage enterprise services against committed performance levels.
03
Extend 5G into New Revenue Models
Sponsored data, header enrichment, AI-enabled services and Private 5G create additional opportunities to generate value beyond conventional connectivity.
Solution Capabilities
Connect Policy, Intelligence and Service Monetisation
We enable operators to define, manage and assure differentiated 5G services through capabilities that connect network performance with commercial requirements.
Intelligent Policy Control - PCRF/PCF
A unified policy engine manages services across 4G and 5G SA, simplifying migration between network generations. It supports sub-50 ms policy decisions, 20K transactions per second and 5M+ concurrent sessions.
DPI-Powered Traffic Intelligence
DPI identifies 2,000+ applications and protocols, including encrypted traffic, helping operators understand usage patterns and deliver application-specific services.
NWDAF & Network Slice Intelligence
3GPP-compliant NWDAF monitors network and slice performance, mobility and service quality, helping operators maintain agreed service levels and optimise enterprise network slices.
Dynamic QoS & Sponsored Data
We adjust service quality based on subscriber plans, application needs and network conditions, while enabling content providers to sponsor subscriber data usage.
Header Enrichment & Data Monetisation
With subscriber consent, header enrichment supports targeted advertising and creates additional revenue opportunities for operators.
AI-as-a-Service
We help operators develop and manage AI applications for churn prediction, network planning and enterprise analytics without building dedicated AI capabilities internally.
Private 5G Intelligence
We combine traffic visibility, policy control and service assurance to help operators manage private 5G networks and deliver differentiated enterprise connectivity.
Business Impact
Create More Value from 5G Investment
New Revenue from Network Slicing
Policy control and slice assurance enable differentiated enterprise slices to be provisioned and managed against committed service levels, creating new B2B revenue opportunities.
Greater Revenue from Differentiated Services
Application-aware policy and traffic intelligence support premium propositions such as gaming boosts, video priority and differentiated enterprise services.
Seamless 4G-to-5G Migration
Unified policy control reduces the need to operate separate policy environments as networks transition towards 5G SA.
Additional Data Monetisation Opportunities
Consented header enrichment enables operators to support network-level advertising and targeting propositions using subscriber and network intelligence.
Expanded Enterprise 5G Opportunities
Private 5G, differentiated policy and network intelligence enable operators to extend 5G services into enterprise and campus environments.
Custom AI Differentiation
AI-as-a-Service provides a pathway to develop proprietary models for network, subscriber and enterprise use cases without building an entire data-science environment internally.
Use Cases
5G Intelligence in Commercial Deployment
Enterprise Network Slicing Launch
An operator launched dedicated 5G network slices for manufacturing, healthcare and logistics enterprises. Policy control provisioned each slice…
An operator launched dedicated 5G network slices for manufacturing, healthcare and logistics enterprises. Policy control provisioned each slice against committed bandwidth, latency and reliability SLAs, while NWDAF-integrated monitoring tracked compliance and automated scaling adjusted resources as demand changed. Enterprise slice revenue reached $5M within 18 months.
Gaming & Streaming Experience Tiers
DPI identified gaming and streaming sessions in real time and applied boosted QoS for premium-tier subscribers. The operator…
DPI identified gaming and streaming sessions in real time and applied boosted QoS for premium-tier subscribers. The operator launched a $5-per-month Game Mode offering sub-20 ms latency for mobile gaming, achieving 12% adoption among subscribers aged 18–35 within six months.
Sponsored Data for Content Partners
A video-streaming provider sponsored data consumption for its content on the operator's network. Policy control applied zero-rated data…
A video-streaming provider sponsored data consumption for its content on the operator's network. Policy control applied zero-rated data policies while DPI ensured only verified streaming traffic qualified. At $0.10/GB, the proposition generated $3M annually while reducing subscriber data anxiety.
AI-Driven Network Planning
An operator used AI-as-a-Service to build a custom 5G capacity-planning model based on events, mobility patterns and historical…
An operator used AI-as-a-Service to build a custom 5G capacity-planning model based on events, mobility patterns and historical trends. The model reduced over-provisioning by 20% while maintaining SLA compliance, saving $12M in annual CapEx.